NON FARE REVENUE - PERFORMANCE OF COMMERCIAL PUBLICITY
Commercial Publicity plays an important role in Non Fare Revenue earnings of Metro Railway. During 2018-19, Commercial Publicity gained Rs.22.87 Crs. out of the the total NFR earnings of Rs.33.19 Crs. in Metro Railway, which is 80% of the total NFR earnings.
In 2019-20 also, Commercial Publicity has already gained Rs.19.30 Crs. till Dec'19 out of the total NFR earnings of Rs.22.60Crs. till Dec'19 and it is expected that the commercial publicity earnings will reach at the level of Rs.31.50 Crs. at the end of current financial year. Performance of Commercial Publicity since 2000-2001 is as under:
|
Year
|
Commercial Publicity earnings
|
% variation
|
Property development & other heads
|
% variation
|
Total Sundry Earnings
|
% variation
|
|
2000-’01
|
1.90
|
-
|
0.53
|
-
|
2.43
|
-
|
|
2001-’02
|
2.49
|
(+) 31.05
|
2.61
|
(+) 392.45
|
5.10
|
(+) 109.88
|
|
2002-’03
|
2.70
|
(+) 8.43
|
1.13
|
(-) 56.70
|
3.83
|
(-) 24.90
|
|
2003-’04
|
3.19
|
(+) 18.15
|
0.65
|
(-) 42.48
|
3.84
|
(+) 0.26
|
|
2004-’05
|
5.05
|
(+) 58.31
|
0.58
|
(-) 10.77
|
5.63
|
(+) 46.61
|
|
2005–’06
|
6.64
|
(+) 31.49
|
0.61
|
(+) 5.17
|
7.25
|
(+) 28.77
|
|
2006-’07
|
10.45
|
(+) 57.38
|
0.71
|
(+) 16.39
|
11.16
|
(+) 52.93
|
|
2007-’08
|
11.30
|
(+) 8.13
|
3.11
|
(+) 338.03
|
14.41
|
(+) 29.12
|
|
2008-’09
|
7.14
|
(-) 36.81
|
1.99
|
(-) 36.01
|
9.13
|
(-) 36.64
|
|
2009-’10
|
9.10
|
(+) 27.45
|
5.82
|
(+) 192.46
|
14.92
|
(+) 63.42
|
|
2010-’11
|
12.02
|
(+) 32.09
|
4.06
|
(-) 30.24
|
16.08
|
(+) 7.77
|
|
2011-’12
|
11.48
|
(-) 4.49
|
4.28
|
(+) 5.42
|
15.76
|
(-) 1.99
|
|
2012-’13
|
12.08
|
(+) 5.23
|
4.46
|
(+) 4.21
|
16.54
|
(+) 4.95
|
|
2013-’14
|
12.89
|
(+) 6.71
|
2.00
|
(-) 55.16
|
14.89
|
(-) 9.98
|
|
2014-’15
|
19.02
|
(+) 47.56
|
3.43
|
(+) 71.50
|
22.45
|
(+) 50.77
|
|
2015-’16
|
19.16
|
(+) 0.74
|
6.40
|
(+) 86.59
|
25.56
|
(+) 13.85
|
|
2016-’17
|
20.31
|
(+) 6.00
|
7.04
|
(+) 10.00
|
27.35
|
(+) 7.00
|
|
2017-’18
|
12.62
|
(-) 37.86
|
3.19
|
(-) 54.69
|
15.81
|
(-) 42.19
|
|
2018 –’19
|
22.87
|
(+) 81.22
|
10.32
|
(+) 223.51
|
33.19
|
(+) 109.93
|
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