NEW LOOK TOKENS IN METRO RAILWAY
Kolkata, Date: 27.09.2022
Metro Railway is all set to issue new look co-branded tokens shortly during the forthcoming festive session.
These new tokens have been branded with two well known business giants. These new look tokens were unveiled at Maidan Metro station by Shri Satyaki Nath, Principal Chief Operations Manager, Metro Railway and representatives of both the brands today i.e. on 27.09.2022.
2 lakhs such new tokens will be sold to commuters from North-South and East –West Metro booking counters. It is expected that these tokens will be popular amongst the passengers and many Corporate Houses have shown interest in branding of tokens. Both business houses have expressed their satisfaction for joining hands with Metro Railway in this branding initiative.
It is to be noted that, Metro Smart Cards have already been branded. one private bank and hospital have been roped in for branding Smart Cards.
It is expected that this move will help Metro Railway to increase its non-fare revenue earnings.